Today, consumers can get almost anything at the touch of a button. Virtually, anyone in the world can find and buy almost anything.
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Many customers expect their online orders to arrive as quickly as possible. However, few business owners understand this demand and are responding by introducing product express delivery into their operations.
Same-Day and Scheduled Delivery: Are They Worth the Investment?
As technology advances, the need also for express delivery goes along.
However, fast shipping comes at a cost, and many small businesses may wonder, “What does this get for us?”
How Same-Day Delivery Benefits E-Commerce Industry
The term “same day delivery” means that the package will be delivered on the same day that you place your order.
Customers are demanding same-day shipping, so it’s understandable why online retailers need to meet that demand.
This phenomenon was more prevalent for purchases fulfilled by e-commerce merchants than for orders fulfilled by store retailers.
Same-day shipping is a relatively new trend in online shopping, resulting in ever-shorter times between ordering and receiving.
Major retailers have taken notice of these trends and responded by giving their customers what they want. Your ecommerce business should be in the race today and take advantage of this growing trend before the market gets tough.
If you’re not already offering same-day delivery, consider these benefits and convince you to rethink how this type of delivery can benefit your business and increase sales.
Keeping a Competitive Advantage
Let’s say shoppers are in a hurry and are reviewing your products and your competitor’s websites products. In this case, the customer may be more inclined to choose the one with the fastest delivery.
Customers often need items last minute. However, the same level of service can be provided even if the consumer does not have to drive to the store or parking lot. Give your buyers the option to choose same-day shipping and tap into a whole new customer base.
Having a Smooth Transaction
Couriers delivering your products straight to the customer may benefit your business.
You would not have to send parcels to a sorting center, lessening the risk of misplacing them.
How Scheduled Delivery Benefits E-Commerce Industry
In E-commerce, scheduled delivery is a means for buyers to return to the cart and increase sales. Consider the following scenarios to see why consumers would appreciate a designed delivery feature in your E-commerce platform.
Last-mile operators cannot know whether the buyer is at home or not, even with sophisticated E-commerce software.
When a buyer is not present at the delivery location, the delivery man must contact the customer to advise him that he is present for delivery. If the customer is not available, they would have to get the delivery man to tell him to drop the parcel off at a different time.
The option to schedule the delivery may reduce communication and help customers avail of products efficiently.
Fostering Customer Confidence
Customers who prefer to shop online already have a timeline for delivery.
When the time it takes to deliver goods matches the time customers expect to receive them, the customer retention rate invariably rises.
Customers gain more confidence in the brand and shop more when they have the delivery date and time under their control.
Same-day and on-plan delivery options provide distinct selling points for online shops. You can use these features in your marketing campaigns to stand out from your competitors.